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Check with seller Placement agents in Germany New York City

Published date: March 31, 2025
  • Location: New York City, New York, United States

Placement Agent Germany: Germany is one of the most important investment markets in Europe and offers a wide range of opportunities for alternative investment funds (AIFs), including private equity, hedge funds, real estate and infrastructure funds. However, entering the market is challenging and requires in-depth knowledge of regulatory frameworks and a strong investor network. Placement agents play a central role in this process by supporting asset managers in successfully placing funds in Germany.


 


Why asset managers should work with a placement agent in Germany


 


Working with a placement agent offers numerous strategic advantages, particularly for asset managers who want to familiarise themselves with the German market and its specific requirements:


 


 



  • Regulatory expertise: Placement agents have detailed knowledge of BaFin requirements, MiFID II and AIFMD and support asset managers in complying with regulatory requirements.

  • Direct access to institutional investors: Placement agents maintain close contacts with pension funds, insurance companies, banks and family offices that are specifically looking for alternative investment solutions.

  • Increased efficiency in the sales process: Asset managers can concentrate on their core competencies while the placement agent structures and optimises the sales process.

  • Targeted market positioning: Placement agents know the preferences of institutional investors in Germany and strategically position funds in the most relevant investor segments.

  • Support with compliance and documentation: They help with the creation of pitchbooks, due diligence documents and regulatory filings to ensure smooth fund distribution.


 


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